Floral as Form, Feeling, and Tribute: Celebrating the Artistry of Modern Floral Designers
A celebration of floral designers who turn blooms into art, presence, and poetic tribute.
Written by Tiffany Escobar
Contributing Editor, Design + Culture
This Mother’s Day, we’re drawn to the quiet power of flowers. Not just their color or fragrance, but their presence—the way a single arrangement can reframe a room, stir memory, or evoke emotion. As we began with @calma_floral’s sculptural, sentiment-infused designs, we wanted to take a moment to explore other artists who are redefining what it means to work with nature. These are not just florists—they are storytellers, sculptors, and sensorial curators. Their work lives at the intersection of still life and soul.
Whether you're styling a Mother’s Day table, curating a gift with deeper resonance, or simply admiring the ephemeral beauty of petals and stems—here are four more floral artists who inspire us deeply.
Founded by Elizabeth Jaime in her hometown of Miami, Calma is a floral studio rooted in modern, tropical-leaning design and a spirit of experimentation. After leaving behind a career in New York’s magazine world, Elizabeth began crafting arrangements that blend tradition with play—always seasonal, always one-of-a-kind. Today, Calma brings its evolving, artful approach to everything from large-scale brand installations to intimate gatherings, creating floral moments that feel both fresh and unforgettable.
Check out Calma Floral's book, Flowering, on Amazon for a deep dive into floral design and inspiration. Perfect for floral enthusiasts looking to learn more!
Born and raised in Dorado, Puerto Rico, Jat Lozano brings a refined, intentional eye to floral and event design. With a background in communications and over a decade of experience in the hotel industry, Jat seamlessly blends professionalism with creativity. What began as a passion project evolved into Jat Lozano – Flowers & Events, a studio dedicated to curating meaningful, artful celebrations.
Rooted in the lush beauty of Puerto Rico, Jat’s floral work spans aesthetics from ethereal garden arrangements to bold, tropical statements—always tailored, always unforgettable. Specializing in weddings, his designs are more than décor; they’re emotional landscapes, crafted to bring each couple’s vision to life with care and elegance.
Based in New York City, @seeking_floral_arrangements is a floral practice rooted in Ikebana, yet unafraid to push boundaries. Through lush, expressive compositions, @ezralastingarms brings together traditional Japanese principles with a bold, contemporary edge.
Each arrangement is a sculptural exploration—abundant, emotional, and rich with movement. Whether styled for editorial work or intimate spaces, @seeking_floral_arrangements offers florals that feel alive: layered, dynamic, and deeply intentional.
Based in Brasília, @rosarialobo offers custom floral arrangements, bridal bouquets, and styling for intimate events—all grounded in the principles of slow flowers and sustainability. Her work celebrates nature’s rhythm, embracing locally sourced blooms and thoughtful design to create florals that feel personal, intentional, and full of care.
Whether it’s a bouquet for a bride or florals for a quiet gathering, @rosarialobo’s arrangements reflect a commitment to beauty with purpose—seasonal, sensitive, and always rooted in connection.
Emily’s love for flowers began in childhood, sparked by the whimsical world of Alice in Wonderland. Just like Alice, she’s always been driven by curiosity and playfulness, qualities that shine through in her floral designs. With a background as a painter and architect, Emily brings a unique perspective to her work, combining a keen eye for composition with a boundless spirit of experimentation.
At @nonsenseflorals, flowers are more than just decoration—they are an expression of emotion, wonder, and joy. From vibrant bouquets that brighten any space to wild, captivating centerpieces for weddings, Emily crafts each arrangement with the freshest blooms, ensuring that every detail is thoughtfully executed. Based in Los Angeles, @nonsenseflorals is all about creating floral experiences that evoke a sense of whimsy and awe. Ready to make your floral dreams come true? Emily’s here to bring your vision to life with a touch of magic and plenty of heart.
Why Flowers Matter
Beyond beauty, a floral arrangement offers atmosphere. It can turn an ordinary moment into a ritual, a table into a memory, a corner into a sanctuary. Flowers speak the language of gratitude and presence—two things mothers give endlessly, and deserve in return.
This Mother’s Day, consider giving something that doesn’t just sit on a shelf, but breathes life into a space. A living artwork. A fleeting gesture that says I see you, I feel you, thank you.
Explore More
Follow our Instagram @neovacollective to see more floral moments, styling ideas, and local artist spotlights.
